Google is killing authentic websites & I made it worse (youtube.com)
When Google deranks the best companies (Luis Rossman's computer repair shop) for whatever reason (whether just political, things specific to website, whatever), even though they have higher reviews earned over several years with a large staff which they've increased their salary of), it means that people start bringing Rossman lower quality jobs, like they bring Rossman (ranked 100 now instead of in the top 10) the computer or disk after they already took it to the number 6 ranked, less competent, shop has already done an attempt to fix it which just made it worse or currupted it more or whatever, so overall the entire repair market is worse, and the products people have are worse.
But anyway, Rossman redid his website, and it went down to like 100 rank. He asked Gemeni why, and Gemeni suggested using sterile, computer shop speak terms and phrases, instead of the regular language he's perfected over 20 years of doing business or whatever. He made those changes and the website rose steadily, within weeks, to top 10. He had Gemeni reword each page and those pages started ranking way better.
Now his website reads as the opposite of all the honest statements, based on experience with choices about tech repairs, and it ranks much better. In other words, what will be in the top 10 of Google, or will rank at all, will be insincere, keyword termy, information that can be produced by a chatbot instead of an experienced person. And information that is not true or honest, but says a certain set of algorhythmically approved things. Just do CTRL C and CTRL V, don't write your own content. Something organic can't rank.
‘The thing that made the most difference was just sitting there and typing ‘How would you reword this so that Google likes it?’' Not changing the code, making it faster, etc.
Same with taking his voice and turning it into a Gemeni voice that Google likes.
Google is taking away the incentive structure to be authentic, it seems.
Discussion in many places has been replaced by reddit and Twitter.
He also said he regularly searched for and read some website abot Space. But recently he can hear the AI generated end dashes and things while he reads the new content. The videos have 500k or 1m views, the channels are doing great. People are using the AI stuff because it works.
Need another internet. Not end the current one, which is owned by Google. Have a Gemeni created website there, but have a real website on the other internet. Have real videos on the other internet, and make AI versions automatically generated to post on the Google internet.
For sure, content on Google internet will get worse and more streamlined to be compliant with AI approval, and no one will make anything they actually value. That will open up a massive space for a better internet to compete.
He expressed some shame that in the past, he modified what he wanted to say to be more successful. That he realized he had a principle, and gave up that principle because he had to chose between firing 6 staff or editing his website to be somethign he's sort of ashamed of, he's chosing the latter. He's giving up principles in one area to not have to fire people. ‘Who is going to chose to lose out on business?’ ‘I hate doing this. It makes me sick to my stomach, to change my wording choices, to placate an algorhythm. I want to have my voice come through. If you want to do business, great, if you don’t they don't.'
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